Made for People and Planet
We go far beyond simple garments. Our clothes and the people who make them are treated with respect and, in turn, respect the environment that surrounds them. We are committed to using practices that regenerate everything that the fashion industry has destroyed, minimizing our impact on the environment while respecting and making a positive impact on the communities we work with.
It has been a year and a half since we started our journey to Asia, a journey that helped us understand the impact fashion (the second most polluting industry) has on people and the planet. Although we have made mistakes, we could not be more proud of what we have built and achieved, having been pioneers in many aspects such as transparency and responsible communication that has made thousands of people more conscious. We are sure that we will never be 100% sustainable, as we will always have areas to improve, but our trip to Bangladesh and our connection with everything around us always reminds us in which direction we should go.
Our commitment as a brand is to keep learning, exploring and innovating. We will always place people and the planet above economic profit. We will always choose the most responsible path. We believe in fashion as a tool for social transformation, it is our commitment to demonstrate it.
For the planet
We believe that the climate crisis has reached a critical point. No real decision has been taken reduce greenhouse gas emissions, defend clean air and water, and get rid of dirty fuels. Our planet's ability to repair itself is being damaged day by day. The protection and preservation of the environment are BASK's core values.
Each part of the process in our production chain generates a direct environmental impact on our planet. At BASK we are committed to minimize environmental impact as much as possible by promoting a production model that regenerates the environments that is been destroyed by the current fashion industry procedures.
Ecodesign consists of incorporating environmental criteria in the conception and development phase of each product. Apart from taking into account the functionality and durability of our products, our garments are made of the same material, that is, they are mono materials. Only in this way can we ensure that our garments can be recycled easily, so that they do not become textile waste and trace our strategy towards a circularization of the entire production process. For that, we take into account even the smallest detail.
The dyeing of textile garments is one of the main causes water pollution. An estimate of 20% of all water pollution comes form it. That is why we use natural dyes, which come from plants or minerals. We don't want our clothes to harm people's health and the planet pouring chemicals into the rivers and oceans.
Scientists have been saying for years that we are facing the most complex challenge that humanity has ever faced, governments and big corporations have ignored this and pursued economic profit as an end not a means. Our planet is in crisis. Life itself (including ours) is threatened. However, as bad as the situation might seem, at BASK we believe that in every crisis there is the opportunity of transformation and we want to be part of it.
Creemos en el poder de las muchas personas pequeñas que están aportando su grano de arena para hacer que esta situación cambie. Es por eso que nos rebelamos, nos levantamos en nombre de la verdad y en contra del consumismo masivo, el ecocidio y la opresión, invocando la alegría, la creatividad y la belleza.
For the people
We are committed to guaranty safe working environments and a just compensation for all the people in our production community. For this, we visit every link in our value chain to make sure that these conditions are put in work. We are have a strict standard to chose a provider to work with, because we think shared values create long lasting relations that will be very needed to transform the way this industry operates. This is why we are a Cooperative, a legal form that makes workers own the company and be part of the decision making.
We don't trust certificates just because their are certificates
We thought the only way for Bask to have responsible production was to do it locally. After our trip to Asia to film a documentary about how the fashion industry affects people and the planet, we understood that as a brand we have the power to change the social and environmental reality in countries like Bangladesh. Without leaving the local idea aside, we want to demonstrate that there are other ways of producing using Bask as a tool for social transformation in Bangladesh.
We are convinced that manufacturing in Bangladesh is a good thing if done correctly. This means respecting the rights of the people we employ, it means giving them the means to acquire new skills and receive education and training to lead a decent life, as well as not establishing new power structures but collaboration spaces.
We used to believe in certificates, but the reality we saw in countries like Bangladesh changed our minds. If we cannot guarantee the conditions of our production we better not produce. It has happen and will happen again. During the COVID-19 pandemic we have been without product on the market for around 5 months. Np matter the impact this might have on the business, but we won't perpetuate exploitation just for the sake of profit.
"Proudly made in 41.5317ºN 8.6184ºO"
"Proudly made in 41.5317ºN 8.6184ºO"
For the people
Our production locates in Portugal for a good reason: the norther region of this country has been a textile producer for a long time, which translates into huge quantity of know-how, quality and craftmanship.
Also, the short distance between our headquarters and the factories permits us to frequently visit our providers and create long lasting relationships.
Quality, constant visits and safe working environments are guaranteed this way.
Even though manufacturing in Europe is better, it is not a guarantee of high safety standards or well-paid jobs as we have seen in our journey. That's why we are never goin got be proud of a "Made in Europe" tag if we don't know what is really behind every single piece that goes under our name. That's why we go beyond tags that sound good, we offer transparency and traceability in our value chain.
"Proudly made in Spain"
Our socks are made in Pradoluengo, known years ago as "the town of socks", located in Burgos, Spain.
Clear objectives ahead
"Proudly made in Basque Country"
We are aware that producing locally is the most sustainable option, creating well-paid jobs and minimizing our carbon footprint. It is also easier to asure everything is made properly on the value chain and that human rights are always enforced.
We are working towards that goal, we want to manufacture in the Basque Country. This is an ambitious challenge as little industry has been developed previously.
"Proudly made in Bangladesh"
In the beginning of this journey we though the only way BASK could have a responsible manufacturing it had to be locally. But after visiting Asia recording a documentary showing how the fashion industry is affecting remote countries, it's people and the environment, we realized that brands have the ability and therefore the responsibility to change social realities in countries like Bangladesh. Without leaving the idea of local production, we want to showcase that another structure of value creation can be created in this countries, where we do not have to exploit people, harm their lives and their environment.
Therefore, the only way to create prosperity is interacting with people who is most affected by this and creating something in common, without power extructures that proliferate currently, making workers totally dependent on the benevolence of their masters or consumption in the west. That's why we have successfully crowfunded the funds we need to create a social sewing factory in Dhaka, Bangladesh.
We believe in a Cooperative organizational model
Sustainable fashion is understanding fashion as a space for creativity, expression and respect. In BASK we believe that it is important to understand where we are and to have a thorough look at the context, because our surroundings also limit what we can achieve.
That's why in a world that is driven by economic profit and puts aside all other variables, we cannot create absolute solutions. We understand our activity as a safe space within this precarious system, where life and people are placed in the center.
We believe that the will to create these spaces should not depend on the benevolence of people, but in the more horizontal power structures of the organizations we create. Therefore, if we do not actively involve everyone working in BASK on the decision making, what we will achieve is replicating the actual model with other materials but with the same ends.
That's why we opted for a cooperative model. From now on, we are BASK S. COOP.
The only way to affirm that we are responsible with our manufacturing processes is being transparent.
We will never be 100% sustainable, but we will be 100% honest. We are pioneers in revealing all the costs behind our products (raw materials, sewing, dyeing, accessories, workforce, transportation...). We will also publish our finance reports and the traceability of our value chain informing about who are our providers and where they are located.
We have nothing to hide, and we think this is the correct path towards a change in the fashion industry. We are proud of the work we are doing transforming the fashion industry. We have clear values and all the decisions we take are aligned with them. No doubt, we will make mistakes but the best way to learn from them is sharing them with you.
Transparency and Traceability
We know where and in what conditions our products are being made to asure they follow our strict sustainable requirements. Traceability is the base to guarantee that the providers and manufactures that produce our products meet our social and environmental standards.
You can find all the information regarding the environmental impact, social responsibility, transparence in costs and the traceability in the product page of each product.